Going for Goyard

The Hardy by Goyard

As we’re half way through Le French May in Hong Kong it seems fitting to mention two mega handbag brands from France. While Louis Vuitton – or LV as it’s known here – is the ubiquitous designer bag label (is there anyone is this town that doesn’t have the Never Full?), it’s good to see Goyard being sported on a few discerning, crooked elbows. Created a few years before LV, Goyard is only just gaining popularity here – as one shop assistant quipped: “Whenever a Chinese star is photographed with one, we brace ourselves for the rush.”

My favourite is not the “entry level” (a snip at HK$6,000!) tote, but The Hardy, pictured above. Primarily because of the feline face perforated in the side of the bag. Not as random as it seems, this detail denotes the bag’s original purpose: “to transport a cat”. How cute is that?